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PSCA Joint Research Group

@psbclab

Psychology of Sustainability & Collective Action 🌍🌱 Joint research group at @LeuphanaLüneburg & @UniBasel, exploring climate and energy-related judgment and decision-making around the world.

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25.11.2024
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Latest posts by PSCA Joint Research Group @psbclab

Message Quality and Audience Characteristics Shape Evaluation and Impact of Real-World Social Media Climate Communication To improve climate communication, it is crucial to understand how different audiences respond to pro-climate messages, particularly in information environments where accurate information competes with...

πŸ“― New Preprint out πŸ“£

Honestly, this started out as a side project that I had put on the back burner for a while. Then, I realized I could combine the original data with the data from our climate (dis)information sampling study, and found quite unexpected and cool results: doi.org/10.21203/rs....

06.12.2025 15:14 πŸ‘ 8 πŸ” 2 πŸ’¬ 1 πŸ“Œ 0
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The relationship between the climate change narratives a person holds and which type of climate messages this person consumes and trusts is a two-way street. 1/4 bpspsychub.onlinelibrary.wiley.com/doi/10.1111/...

29.10.2025 16:28 πŸ‘ 12 πŸ” 3 πŸ’¬ 1 πŸ“Œ 0
Computational Mechanisms of Attribute Translations Attribute translations, a choice architecture intervention technique aiming to promote behavior change by translating decision-relevant information into more comprehensible and meaningful units for la...

Excited to share joint work with Ulf Hahnel and @sgluth.bsky.social on investigating how attribute translations - a widely implemented behavior intervention - lead to more ecological consumer choices. Main results are below, but check out our preprint πŸ‘‡
www.researchsquare.com/article/rs-7...

08.09.2025 07:32 πŸ‘ 13 πŸ” 6 πŸ’¬ 1 πŸ“Œ 1
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Psychological and contextual determinants of clean energy technology adoption - Nature Reviews Clean Technology Consumer adoption of clean technologies is needed to reduce emissions and meet climate targets, but psychological and contextual barriers slow and even prevent uptake. This Review examines these barri...

Excited to share our new review article in @natrevcleantech.nature.com. We synthesize evidence across disciplines to understand the psychological and contextual determinants of household clean #energy adoption πŸ˜οΈπŸ”‹

Free read: rdcu.be/epJUS
#GreenSky @psbclab.bsky.social
www.nature.com/articles/s44...

10.06.2025 07:41 πŸ‘ 28 πŸ” 9 πŸ’¬ 0 πŸ“Œ 0

πŸ™Œ It’s been a pleasure working with a great team of co-authors on a truly interdisciplinary effort. Thanks to Anne GΓΌnther, Lukas Engel, Matthew Hornsey, @kristiansn89.bsky.social, Joyashree Roy, Linda Steg, Kim-Pong Tam, @valkengoed.bsky.social, Kim Wolske, Gabrielle Wong-Parodi, Ulf Hahnel (4/4)

10.06.2025 07:31 πŸ‘ 2 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

2️⃣ Understanding these factors is key to designing interventions that actually work. We discuss the most effective interventionsβ€”psychological or structuralβ€”for targeting the psychological and contextual determinants. (3/4)

10.06.2025 07:31 πŸ‘ 1 πŸ” 1 πŸ’¬ 1 πŸ“Œ 0

1️⃣ We examine what shapes people’s decisions to adopt clean technologies (EVs, PV, heat pumps, & battery storage) & bring together evidence on how cognitive biases, personal & social motivations as well as broader contextual conditions (e.g., infrastructure & pricing) affect adoption. (2/4)

10.06.2025 07:31 πŸ‘ 3 πŸ” 1 πŸ’¬ 1 πŸ“Œ 0
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Psychological and contextual determinants of clean energy technology adoption Nature Reviews Clean Technology - Consumer adoption of clean technologies is needed to reduce emissions and meet climate targets, but psychological and contextual barriers slow and even prevent...

🌱 We are excited to share our latest research: The review article β€œPsychological and contextual determinants of clean energy technology adoption” is now published in @natrevcleantech.nature.com!

✏️ Read the full article here: rdcu.be/epJUS
πŸ”’ Download here: www.nature.com/articles/s44...
(1/4)

10.06.2025 07:31 πŸ‘ 2 πŸ” 1 πŸ’¬ 1 πŸ“Œ 0
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Psychological and contextual determinants of clean energy technology adoption - Nature Reviews Clean Technology Consumer adoption of clean technologies is needed to reduce emissions and meet climate targets, but psychological and contextual barriers slow and even prevent uptake. This Review examines these barri...

Consumer decisions depend on context:

🟒 policy/political
🟒 built environment
🟒 personal/household socio-demography
🟒 personal/social motivations

These factors shape our green tech uptake. Interventions combining them all could be more impactful & effective.

www.nature.com/articles/s44...

09.06.2025 06:53 πŸ‘ 2 πŸ” 2 πŸ’¬ 0 πŸ“Œ 0

@kristiansn89.bsky.social
@zah-rahmani.bsky.social
@cameronbrick.bsky.social
@kimdoell.bsky.social
@leuphana.bsky.social
@bpsenvpsych.bsky.social
@epgroningen.bsky.social
@envpsyvienna.bsky.social
@cesenvironment.bsky.social
@olivergenschow.bsky.social
@de.in-mind.org

02.06.2025 16:25 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

We are seeking a postdoctoral researcher to work on the intersection of psychology, sustainability, and transformation as part of the university-wide research development program β€œEmbracing Transformation” of the Leuphana University.
#Academia #Leuphana #Postdoc

02.06.2025 16:25 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

🚨 Another open postdoc position "Psychology of Transformation" at Leuphana in Lüneburg 🚨
✏️ Apply here: s.academiccloud.de/Thqqfi (5 years, 100%)
πŸ”— The position is related to this PhD position: bsky.app/profile/oliv...

🧠 More information on the postdoc position:

02.06.2025 16:25 πŸ‘ 5 πŸ” 7 πŸ’¬ 1 πŸ“Œ 0

@kristiansn89.bsky.social @vedransekara.bsky.social @zah-rahmani.bsky.social @cameronbrick.bsky.social @kimdoell.bsky.social @leuphana.bsky.social @bpsenvpsych.bsky.social @epgroningen.bsky.social @envpsyvienna.bsky.social @cesenvironment.bsky.social

23.05.2025 11:43 πŸ‘ 3 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

🚨 We’re hiring! Join our research team in LΓΌneburg 🚨
πŸ”¬ Postdoc: s.academiccloud.de/8fEM2Y
πŸŽ“ PhD: s.academiccloud.de/vNbRHM
We're looking for researchers to work on the intersection between psychology and sustainability. Apply now or share with someone who should!
#Academia #PhD #Postdoc

23.05.2025 11:43 πŸ‘ 9 πŸ” 6 πŸ’¬ 1 πŸ“Œ 1

πŸ”— Read the full paper: doi.org/10.1037/mot0...
πŸ”— Read the preprint: doi.org/10.31234/osf...

#BehaviorChange #Sustainability #ChoiceArchitecture #Nudging#SelfControl (6/6)

15.05.2025 14:28 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

❗ Even though the focus of this framework lies on the individual's self-control process, the authors stress that nudging can only be a complementary strategy to larger systemic changes in mitigating climate change. (5/6)

15.05.2025 14:28 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

3️⃣ Derive hypotheses on the main intervention effects and moderating effects of self-control components,
4️⃣ Show how nudges, nudging plus, and boosts might affect similar self-control processes, and
5️⃣ Call for more targeted, theory-driven, and scalable behavior change interventions. (4/6)

15.05.2025 14:28 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

By integrating choice architecture literature with self-control theory, they:
1️⃣ Contribute to understanding when and why interventions work (or don’t),
2️⃣ Propose six key psychological mechanisms of influence, (3/6)

15.05.2025 14:28 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

The paper provides a novel perspective on how nudges work. They argue that the effectiveness of choice architecture interventions might lie in their influence on self-control processesβ€”including desire inhibition, goal activation, control motivation & capacity, & behavioral feasibility. (2/6)

15.05.2025 14:28 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

New Publication in APA's Motivation Science!

We are excited to share our latest work: β€œEmpowering Change: A Self-Control Perspective on How Choice Architecture Interventions Can Promote Sustainable Behavior Change” from Lukas Engel, Charlotte A. Kukowski & Ulf Hahnel. (1/6)

15.05.2025 14:28 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
OSF

Check out the preprint here osf.io/preprints/ps... with open data, analysis and supplementary materials. Thanks to all coauthors (5/5)

13.03.2025 17:38 πŸ‘ 0 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0
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New preprint alert with @tspampatti.bsky.social, Sebastian Gluth, Kim-Pong Tam and Ulf Hahnel! What messages about climate change do people consume? In our pre-registered three-country study, we find that people prefer to read messages that are aligned with their initial climate beliefs. (1/5)

13.03.2025 17:38 πŸ‘ 7 πŸ” 3 πŸ’¬ 1 πŸ“Œ 1
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10 lucky winners get to take home the groceries they selected during a food choice study. Our master student Lara is all smiles as she rewards the participants. Lara did a great job leading this research project with an incentive-compatible food choice task.

24.02.2025 13:25 πŸ‘ 1 πŸ” 1 πŸ’¬ 1 πŸ“Œ 0
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We had a great & inspiring PhD Conference last week. Doctoral students of the Society and Choice Program presented their ongoing research projects: plenty of fruitful discussions and exciting contributions. Thanks to the Doctoral Program and the Faculty of Psychology for hosting such a great event.

10.02.2025 19:59 πŸ‘ 3 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
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Co-adoption of low-carbon household energy technologies The model simulates the diffusion of four low-carbon energy technologies among households: photovoltaic (PV) solar panels, electric vehicles (EVs), heat pumps, and home batteries. We model household d...

The model is published open access (doi.org/10.25937/vjc...) and, thanks to its accessible design, can be customized to meet the needs of researchers, practitioners, and the general public.

Article link (open access): doi.org/10.1016/j.cr... (7/7)

10.02.2025 07:14 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

The results underscore the need for tailored policy mixes that ensure a balanced and equitable energy transition. These insights can help policymakers design effective policy mixes that drive the widespread adoption of low-carbon technologies and reduce the consumers' environmental impact. (6/7)

10.02.2025 07:14 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

For example, while subsidies can effectively promote solar panel adoption, their impact increases significantly when combined with complementary policies such as neighborhood batteries and tenant support. (5/7)

10.02.2025 07:14 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

The findings reveal that policy interventions, such as subsidies, environmental standards, and support for tenants, are critical for advancing the energy transition at the household level. Importantly, the study shows that stimulating adoption and co-adoption requires tailored policy mixes. (4/7)

10.02.2025 07:14 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

Unlike previous models that have focused on individual technologies and policies, this model explores how consumers adopt multiple technologies and how various policy mixes influence these decisions. (3/7)

10.02.2025 07:14 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

And how can policymakers encourage the co-adoption of these technologies?
Mart van der Kam, Maria Lagomarsino, Elie Azar, Ulf Hahnel, and David Parra present an agent-based model simulating consumer decisions about adopting these technologies based on data from 1,469 Swiss respondents. (2/7)

10.02.2025 07:14 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0