Sarah Rothwell

Google doesn’t rank pages.

It ranks experiences.

Slow load times, poor mobile UX, confusing layouts —

they all hurt SEO indirectly.

Great UX isn’t just nice.

It’s a ranking factor in disguise 📱⚡

#UX #Design #Startups #BuildInPublic #IndieDev #ProductHunt #Saas

More slop than you can ever imagine… 🤷🏼‍♀️ Hopefully it’ll replace influencers though! 🤞🏼

Extremely pertinent to the current work climate we all find ourselves in… #uxbrighton2025

Looking forward to #uxbrighton on Friday. My annual shot and nutribullet for the mind. Still some tickets left: uxbri.org See you there! 🤗👋🏼🙌

100% agree with this. While some synthetic personas can be great, there really is no sub for human conversations and authentic research.

enshittification | noun | when a digital platform is made worse for users, in order to increase profits

Some handy little tips. I absolutely love Otter AI for transcribing and promoting for my 1-2-1 user interviews too.

MIGRANTS AREN'T THE PROBLEM INEQUALITY IS Green Party Promoted by Chris Williams on behalf of The Green Party, both at PO Box 78066, London SE16 9GQ

Migrants didn't cut council funding. Migrants didn't cut NHS funding. Migrants didn't close youth centres. Migrants didn't sell off council houses. Migrants aren't filling our rivers with sewage.

Farage and co. will tell you to point the finger at migrants.

Don't fall for it.

Been having an amazing summer skipping around Europe. Can’t beat a laptop-based office!

#digitalnomad
#uxdesigner
#webdesign

The Many “Blindnesses” of Neurodivergence That Have Nothing To Do With Sight AI generated images of a red brain surrounded by teal and orange gears When people hear the word “blindness,” they often think of vision loss. But for many...

You might think "blindness" is only about vision loss, but for many neurodivergent people, it's a term for challenges with how their brain processes information. This 'Blindness' has nothing to do with eyesight and more to do with differences that affect how a person perceives time or social cues.

Why oh why can’t people just use their toys for positive impacts… 🤷🏼‍♀️

Is your CRM in the 21st century?

#CRM #AI

What Is Cognitive Load? (Video) Follow these 3 tips to reduce cognitive load and help your users: avoid visual clutter, build on existing mental models, and offload tasks.

Top tips to consider when creating any digital product; What Is Cognitive Load...
www.nngroup.com/videos/cogni...

For BrightMinded 2025 has started with a BANG and the year ahead is looking… bright!

Have a little peep into the BrightMinded team and hear all about the last few months in our regular quarterly update: brightminded.com/blog/brightm...

#earthhourday #birthday #team #culture

AX: The next evolution in UX As users delegate tasks to agents, their experience of interacting with digital services now includes this medium. This bring AX under the umbrella of considerations for a service's UX.

"As UX (user experience) focuses on the complete experience users have with a product or service, AX (agent experience) now sits under this discipline of UX study, design, and optimizations needed for UX in the age of AI."

agentexperience.ax/research/ax-...

Conducting Accessibility User Testing: Expert Insights Elevate your accessibility testing skills. Learn expert techniques for recruiting, conducting remote tests, and integrating user feedback.

Conducting Accessibility User Testing: Expert Insights
www.a11y-collective.com/blog...

Revealed: What your thoughts look like and how they compare to others’

We finally have a grasp on the many different ways of thinking and how your inner mindscape affects your experience of reality