Neal Haddaway

The Salmon and the Tomato – Explore Where Your Food Comes From The Salmon and the Tomato - a story about where our food comes from and who pays the costs of its production

437,000,000 farmed salmon vs 400,000 wild in Norway. Escapes, disease & density threaten wild populations.

Efficiency or ecology—which matters more?

Full analysis: thesalmonandthetomato.org

#Aquaculture #SalmonFarming #Conservation

Thanks, Andy - ping @drmattg.bsky.social - one for the list.

Thank you so much, Nathan! We hope you love it as much as we do! Thanks so much for your support! 🙏🏻

The Salmon and the Tomato – Explore Where Your Food Comes From The Salmon and the Tomato - a story about where our food comes from and who pays the costs of its production

Farmed salmon need soy & wild fish—linking aquaculture to deforestation & overfishing.

Trace the feed, follow the chain.

More: thesalmonandthetomato.org/salmonfarming

#FoodSystems

Salmon Farming – The Salmon and the Tomato Salmon farming promises abundance and efficiency but conceals ecological costs and distant social impacts across global supply chains.

Mortality is rarely in the supermarket story.

Scottish salmon farms have 14.5% mortality on average, some >80%!

Death is part of the system.

Newsletter: thesalmonandthetomato.org/salmonfarming

#SalmonFarming

Tour dates from here: fires-and-fascism.co.uk

Tour dates from here: fires-and-fascism.co.uk

Film tour of 'Fires and Fascism' with director Q&A!

Wildfires, big business, organised crime, and fascism link, and inspiring communities are responding.

Tickets: fires-and-fascism.co.uk

@greenparty.org.uk
@biofuelwatch.bsky.social
@axedrax.bsky.social
@quaker.org.uk
@antifaintl.bsky.social

What does productivity cost the fish?

Injuries & stress are built into intensive salmon farms.

But how should we account for animal welfare?

Full report: thesalmonandthetomato.org

#FishWelfare #SalmonFarming

Plus - I provided some of the drone footage! Thanks for including it, Pete! So awesome to see it being put to such great use!

#fires #wildfires #fascism #politics #climatecrises #documentaryfilm

I just watched @peteknapp.bsky.social's AMAZING film, Fires and Fascism.

It's a detailed, well-researched, and personal reflection from people living through wildfires across the Mediterranean, and the link with the rise of the far right.

If you're in the UK, go see it! fires-and-fascism.co.uk

This is a straight up plug, but...

If you're curious about what this felt like & exactly what led up to it, I have a chapter in 'Scientists on Survival' where I recount the details.

Available in paperback - www.mombooks.com/book/scienti...

Or as audiobook- www.audible.co.uk/pd/B0FCMVC437

The Salmon and the Tomato – Explore Where Your Food Comes From The Salmon and the Tomato - a story about where our food comes from and who pays the costs of its production

Food is never just food—it is labour, water, trade, and power. Explore salmon farms & tomato greenhouses shaping livelihoods & ecology.

Read more and join the mailing list: thesalmonandthetomato.org

#FoodSystems #TheSalmonAndTheTomato

Children’s Book – The Salmon and the Tomato A children’s book that helps young readers understand where food comes from, exploring the social and environmental impacts of intensive food production around the world.

Every purchase helps place copies in schools in the UK and West Africa. If you’re a teacher or school interested in working with the book, we’d love to hear from you.

thesalmonandthetomato.org/books.html

#SocialJustice #FoodJustice #ChildrensBooks #FoodSystems #SustainableFood #EthicalEating

The goal is not to burden children with the world’s problems, but to give them age-appropriate truth—and a sense that change is possible.

Through curiosity, colour and conversation, it opens space for questions parents already hear at the dinner table:
"Where does food come from?"
"Who grows it?"
"How can things be done differently?"

This is not a book about suffering or shock. It’s a gentle, imaginative story that helps children see how food travels, how places are linked, and how care and fairness can shape better choices.

These systems are often unjust. Adults need to face that honestly. But children can understand connection without being overwhelmed. That’s why we created The Salmon and the Tomato.

Over the last three years I’ve followed hidden food supply chains—from West African fishing communities to southern Spain’s greenhouse farms—tracing everyday foods like salmon and tomatoes.

On World Day of Social Justice I’m thinking about who really pays the price for cheap food.
🍅🐟

1/7

#WorldDayofSocialJustice #SocialJustice #Food #FoodSupplyChains

Books – The Salmon and the Tomato A collection of books from The Salmon and the Tomato project exploring food, its social and environmental impacts, and the ways we connect with it through stories, learning, and shared cooking.

Find out more about the book, and The Salmon and the Tomato project here:
thesalmonandthetomato.org/books#recipe...

Explore Commensality and join us in thinking about food beyond the plate. Discover the stories, the people, and the recipes:
nealhaddaway.com/Shop-1#recip...

#foodsupplychains #foodsystems #commensality #recipeswithcontext #sustainablefood #foodjustice #sharedmeals #TheSalmonAndTheTomato

Cooking these recipes is an act of connection. It’s a chance to taste, reflect, and acknowledge the lives and labour behind what we eat.

Their voices, histories, and experiences shape every dish. This is a book not just for cooking, but for understanding the social, economic, and environmental flows behind what we eat.

The authors are all migrants working in the industrial food systems of Almería in south-eastern Spain—systems that supply our supermarkets but remain invisible to most of us.

Commensality, our new recipe book, brings 15 recipes from North and West Africa to your table—each paired with the stories of the people who shared them.

Food is never just food. Every ingredient, every recipe, carries stories—of people, labour, culture, and history.

Learn – The Salmon and the Tomato Explore global food systems, uncovering the impacts of salmon farming and intensive greenhouse agriculture, and learn about sustainable alternatives.

The corporations that control the food you buy don't want you to know what's going on in their food supply chains.

Find out the truth here:
thesalmonandthetomato.org/learn

#foodsupplychains #socialimpacts #migration #exploitation #pollution #transparency #corruption #capitalism #foodsystem

Join – The Salmon and the Tomato Join a community exploring the impacts of food systems through education, advocacy, and creative action.

Want to know more about where your food comes from?

Sign up to The Salmon and the Tomato newsletter! Get the latest news about the project along with compelling visuals:

thesalmonandthetomato.org/join.html#:~...

#FoodSystem #FoodSupplyChains #EthicalConsumer #Sustainability

Rapid Ecology: Because Measuring Things Is Hard | Matthew Grainger When evidence synthesis is discussed, it’s often framed as administrative work. Something straightforward. Something that can be accelerated without consequence. We would never accept that logic in fi...

Rapid Ecology: Because Measuring Things Is Hard www.linkedin.com/posts/matthe...

Biased evidence isn’t an accident. It’s a feature of a broken system. | Matthew Grainger "It is time to recognise that evidence synthesis is its own scientific discipline. It requires expertise like other fields of science."

«It is time to recognise that evidence synthesis is its own scientific discipline. It requires expertise like other fields of science.» @sinisavilaakso.bsky.social, @nealhaddaway.bsky.social
www.linkedin.com/posts/matthe...

TSATT - complex narratives presentation PLOCC March 2026 YouTube video by Neal Haddaway

Yesterday, I presented at Bangor Uni about how we've designed our project "The Salmon and the Tomato" to communicate complexity to different audiences.

We're relying on an evidence-based theory-of-change, calls-to-action, and boundary objects.

#foodsystems #communication
youtu.be/G8U4P7h-FE8?...