Use internal site search data trends to publish digital PR campaigns, like a rise in searches for specific products (like security cameras after people watched The Watcher) 👏🏽👏🏽👏🏽
@carrierosepr.bsky.social #friendsofsearch
Secondly, I know for a fact she goes there for ease. One click and bought, fast delivery and simple. My mum doesn’t like over complicated
Thirdly, it was probably price driven. She knows on there she will probably get it cheaper than Amazon.
My mum:
“What do you want for Christmas”
Me:
“XXXXXXX”
Mum:
“Do they sell it on TikTok shop”?
Firstly, I was surprised my mum trusts it as a place to buy, I knew she uses it but the fact her reaction was “can I purchase that on TikTok shop” shocked me as it felt like her safe place to buy
Travel creators hotel recommendations per budget >>>>> over AI
Airbnb hosts quirky recommendations >>>>> over AI
I’m building the rise network, aiming for 50,000 in the next 3 years, of creators we tap into to scale real life UGC content for any platform
My STRONG opinion on SEO and content:
Travel guides to Los Angeles
Content produced by…
People who have lived in LAs recommendations >>>> over AI
People who run surfing schools in California for best surfing spots >>>>> over AI
Pic featuring @carrierosepr.bsky.social who has just arrived!
Not only are we competing here against other brands, but other creators not optimising their content and sites for search also
All of what you see - we did in house. Internal creator team, optimised content for social search, internal SEO team optimised site for Google and SERP features.
Multi channel search - IN ACTION
One of our clients ranking:
❗ Pos 1 across Google,
❗ Pos 1 on TikTok search
❗ and Pos 1-10 on Top Serp features
For a 15K a month search destination term in Travel.
