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Frame This

@framethis

Looking at narratives in business, and adjacent areas of advertising, marketing, politics, and propaganda. Interested in how different types of stories and our own cognitive biases are used to persuade and exploit us. Love infographics & data visualization

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17.12.2024
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Latest posts by Frame This @framethis

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BREAKING: New York City reports the lowest levels of shootings, shooting victims, and murders ever recorded for the first two months of a year. Major crime is down nearly 8% citywide, burglary hit a record low, and retail theft dropped 25%

04.03.2026 15:54 πŸ‘ 26013 πŸ” 5561 πŸ’¬ 697 πŸ“Œ 465

β€œNo nation could preserve its freedom in the midst of continual warfare.”

-James Madison

03.03.2026 19:15 πŸ‘ 481 πŸ” 116 πŸ’¬ 11 πŸ“Œ 4
Preview
When Trans Issues Become β€˜Ideology’ β€” Assigned Two surveys of Americans, published just days apart, reveal the limitations and revelations of polling.

Framing and language make a huge difference on a topic little understood by the public that’s been weaponized by the right wing
www.assignedmedia.org/breaking-new...

03.03.2026 13:47 πŸ‘ 54 πŸ” 6 πŸ’¬ 0 πŸ“Œ 0
Preview
Many Americans hold contradictory opinions on the same policies Our new poll finds question wording can swing opinion by 20+ points on immigration, the budget, and transgender rights. That's a problem for people who use polls to tell politicians what voters want.

@rikiwilchins.bsky.social 2026 Mar 3 StrengthInNumbers
New polling on strong β€œframing effect” of trans issues.

Should minors be able to get GAC?
Opposed 57-28% net -29%
Should minors be be able to get doctor-recommended GAC after diagnosis.
Supported 44-28%, net +16%

That's a 45% swing.

03.03.2026 13:23 πŸ‘ 300 πŸ” 85 πŸ’¬ 11 πŸ“Œ 28

it was very revealing when the media and consultant response to republicans basically claiming public schools were running forced feminization dungeons out of their basements during the 2024 election was β€œtheyre really hammering the dems on trans issues” instead of β€œthese people are batshit insane”

03.03.2026 16:16 πŸ‘ 321 πŸ” 56 πŸ’¬ 1 πŸ“Œ 3

Hey stenographer, what’s the exit strategy?

02.03.2026 19:04 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

A big part of the authoritarian playbook is war. War takes over the news. War blots out criticism. War divides a nation’s people, subjecting those against it to being called unpatriotic. War grants leaders all sorts of emergency powers. War consumes everything else.

We mustn’t let this war do so.

01.03.2026 23:01 πŸ‘ 23210 πŸ” 7876 πŸ’¬ 698 πŸ“Œ 321

No exit plan? I thought we learned to never go in without an exit plan

01.03.2026 08:19 πŸ‘ 2 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Oh my, I must read this now

01.03.2026 03:00 πŸ‘ 3 πŸ” 0 πŸ’¬ 2 πŸ“Œ 0

A total failure, resign in disgrace

28.02.2026 18:33 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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The entire 2016 campaign was defined by the media's outrage over Hillary's use of a private email server. In 2026, a high ranking government official's use of an encrypted app to avoid scrutiny as he sends ICE goons around the nation is a one day story. YOUR MAINSTREAM MEDIA πŸ™ƒ

05.02.2026 11:09 πŸ‘ 435 πŸ” 245 πŸ’¬ 10 πŸ“Œ 10

I’m not sure we’ve properly addressed how profoundly disturbing it is that America can largely shrug at the stashing of human beings in giant warehouses.

06.02.2026 05:12 πŸ‘ 9713 πŸ” 2932 πŸ’¬ 421 πŸ“Œ 188

Are you the stupidest person on the planet?

04.02.2026 04:55 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 1

If the Gov. actually wanted to curb undocumented immigration, it would go after the companies that knowingly hire immigrants, exploit them, and rely on paying them unlivable wages. Funny how no corporations are getting in trouble, even as the narrative is about β€œlaw and order”

02.02.2026 16:53 πŸ‘ 281 πŸ” 72 πŸ’¬ 16 πŸ“Œ 2

More male fantasies of violence

29.01.2026 19:53 πŸ‘ 6 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

He likes to say Sleepy Joe didn’t know where he was, but that’s just projection

29.01.2026 17:03 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
Tweet about the Holocaust.

Tweet about the Holocaust.

β€œIn any genocide, a third of the people kill, a third are killed, and a third watch and do nothing.”

06.07.2025 10:43 πŸ‘ 925 πŸ” 267 πŸ’¬ 31 πŸ“Œ 10
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Undersecretary Sarah Rogers on free speech, Europe’s tech crackdown, and the internet she misses The State Department’s undersecretary for public diplomacy joins Mixed Signals for a wide-ranging conversation about free speech, tech regulation, and why she’s been rattling the patience of some Euro...

The Semafor boys did a podcast with Sarah Rogers, the State Department official who is trying to force the EU to platform Nazi speech. She UTTERLY pantsed the boys, who apparently are babes in the wood and don't know how Nazis weaponize "free" speech.

www.semafor.com/article/01/1...

24.01.2026 06:50 πŸ‘ 191 πŸ” 68 πŸ’¬ 6 πŸ“Œ 1

Huertas Puertas

23.01.2026 03:54 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

I would argue that the case for dismantling ICE has, at this point, virtually nothing to do with larger questions of immigration enforcement and reform, it's just clearly incompatible with a free and democratic society to maintain a secret police force with sweeping and arbitrary authority.

21.01.2026 23:09 πŸ‘ 9900 πŸ” 2518 πŸ’¬ 90 πŸ“Œ 74

Are you the stupidest person on the planet?

21.01.2026 18:59 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

One time Joe Biden told an anecdote in front of the press and at one point he mistakenly referred to the President of Egypt as President of Mexico and CNN could not stop talking about it FOR WEEKS

21.01.2026 16:40 πŸ‘ 2 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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OOPS.

21.01.2026 08:12 πŸ‘ 2359 πŸ” 680 πŸ’¬ 54 πŸ“Œ 32
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20.01.2026 22:35 πŸ‘ 2139 πŸ” 651 πŸ’¬ 78 πŸ“Œ 35

When Dems are in power, we got stories and entire narratives framed through the lens of right-wing people’s imagined wrongs.

When the Trump admin acts, we get stories and entire narratives framed through the lens of right-wing people’s imagined wrongs.

20.01.2026 02:22 πŸ‘ 524 πŸ” 115 πŸ’¬ 9 πŸ“Œ 2

When a handful of far-right voices complained about equality measures being pushed by the Biden admin re gadding treatment of trans people under sex discrimination laws in accord with precedent, we got years of nonstop reporting on how aggressive the Biden admin was in advancing trans rights.

20.01.2026 02:11 πŸ‘ 601 πŸ” 170 πŸ’¬ 12 πŸ“Œ 3
Read in app
The Trump administration has installed prominent gun right advocates in senior political positions, and the president has allied himself with conservative advocacy groups, such as Gun Owners of America. The administration has pushed to slash about 5,000 law enforcement officers from ATF, cutting the number of inspectors who ensure gun sellers are in compliance with federal laws.
But some gun rights advocates have publicly expressed disappointment with Attorney General Pam Bondi, who as attorney general of Florida supported gun restrictions after the 2018 school shooting in Parkland.
Bondi and the Trump administration have faced criticism for not going as far as some lawmakers and gun rights advocates have demanded.

Read in app The Trump administration has installed prominent gun right advocates in senior political positions, and the president has allied himself with conservative advocacy groups, such as Gun Owners of America. The administration has pushed to slash about 5,000 law enforcement officers from ATF, cutting the number of inspectors who ensure gun sellers are in compliance with federal laws. But some gun rights advocates have publicly expressed disappointment with Attorney General Pam Bondi, who as attorney general of Florida supported gun restrictions after the 2018 school shooting in Parkland. Bondi and the Trump administration have faced criticism for not going as far as some lawmakers and gun rights advocates have demanded.

Bondi pushed out ATF's longtime general counsel and replaced her with a political appointee, Robert Leider β€” a former law professor who believes in a strict interpretation of the Second Amendment and has publicly written about how ATF too heavily regulates firearms.

Bondi pushed out ATF's longtime general counsel and replaced her with a political appointee, Robert Leider β€” a former law professor who believes in a strict interpretation of the Second Amendment and has publicly written about how ATF too heavily regulates firearms.

Word choice is key in understanding framing.

The β€œcriticism” from the far-right is solely Overton window-shifting bullshit, and Perry Stein β€” who, incidentally, also wrote the inaccurate Walz/Frey subpoena story last Friday β€” just goes along with it.

And: β€œStrict interpretation.”

20.01.2026 03:34 πŸ‘ 101 πŸ” 15 πŸ’¬ 3 πŸ“Œ 1

its so weird to me when reporters are like "here's the challenges of Trump running Venezuela" when clearly he's not and has no way to run Venezuela? there are no troops there? the Government says he's not, so why is this not covered as a fantasy of a weird old man?

18.01.2026 22:00 πŸ‘ 62 πŸ” 23 πŸ’¬ 3 πŸ“Œ 1
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Nothing to see here folks, just a sitting president investing in two companies whose merger he claims sole authority to approve or reject. Totally normal! πŸ™ƒ

17.01.2026 10:57 πŸ‘ 10312 πŸ” 4176 πŸ’¬ 597 πŸ“Œ 333
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We know when power lies to protect itself. We know when cruelty is dressed up as policy. We’re choosing people over propaganda. #ChoosePeaceNotChaos

16.01.2026 18:05 πŸ‘ 2030 πŸ” 814 πŸ’¬ 122 πŸ“Œ 33