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Ian Koski

@iankoski.com

Democratic comms strategist leading Quorum Creative, formerly of the U.S. Senate and the ONE Campaign. Called a "terrible campaign manager" by a candidate we beat by 51 pts. Former GWU prof. Villanova grad. Dad and woodworker.

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29.07.2023
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Latest posts by Ian Koski @iankoski.com

Hearing RFK Jr.'s crazily heavy breathing through the microphone sends such an interesting message about this administration's view of public health.

04.09.2025 14:39 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Ticketmaster sending an email with new terms of service at 6:50 on the Friday night of Labor Day weekend can’t be good.

29.08.2025 22:53 πŸ‘ 2 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
So what are the solutions? Well, reverse engineer everything above. Find people who know how to build organic audiences--lots of people, not just one or two. Fund them, and fund them well. Don't make them jump through 50 hoops over the course of 12 months to get a $50,000 check. That is useless, it wastes their time, and they can't do anything useful with it.

Drive the car like you stole it. Be aggressive, fast, generous and ratchet up your fault tolerance. Understand that in order to be effective you are going to have to build a media ecosystem that holds contradictions and is representative of the Democratic populace, not some imaginary median voter who everyone assumes is a platonic centrist (despite evidence to the contrary, which is another post.) There are lots of different kinds of Democrats. There should not be a monolithic template for talking to them and if Dems try to force all of these efforts into one, they will end up talking to no one.

Learn the difference between bad and good content, and not by message testing or doing paid spend it but by putting it in front of audiences and seeing what works organically. (People also use really shitty metrics to decide whether something is having political impact, but that's a whole other post too. I could write a treatise on why ad performance on meta as a metric is stupid but this is already running long.)

So what are the solutions? Well, reverse engineer everything above. Find people who know how to build organic audiences--lots of people, not just one or two. Fund them, and fund them well. Don't make them jump through 50 hoops over the course of 12 months to get a $50,000 check. That is useless, it wastes their time, and they can't do anything useful with it. Drive the car like you stole it. Be aggressive, fast, generous and ratchet up your fault tolerance. Understand that in order to be effective you are going to have to build a media ecosystem that holds contradictions and is representative of the Democratic populace, not some imaginary median voter who everyone assumes is a platonic centrist (despite evidence to the contrary, which is another post.) There are lots of different kinds of Democrats. There should not be a monolithic template for talking to them and if Dems try to force all of these efforts into one, they will end up talking to no one. Learn the difference between bad and good content, and not by message testing or doing paid spend it but by putting it in front of audiences and seeing what works organically. (People also use really shitty metrics to decide whether something is having political impact, but that's a whole other post too. I could write a treatise on why ad performance on meta as a metric is stupid but this is already running long.)

Super super smart (per usual) by @espiers.bsky.social, per usual on the problem with Democratic media efforts. www.elizabethspiers.com/why-dems-kee...

27.08.2025 17:20 πŸ‘ 98 πŸ” 27 πŸ’¬ 4 πŸ“Œ 1

Massive win for Democrats in Utah today.

26.08.2025 01:31 πŸ‘ 2 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

I wonder how he felt about this idea when it came from Hillary Clinton. www.washingtonpost.com/wp-dyn/conte...

25.08.2025 21:13 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

Blood money.

#MEpolitics

21.08.2025 00:34 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Is Senator Collins really saying here that because Republicans didn't vote for the Inflation Reduction Act, the Trump Admin shouldn't have to continue executing the law? This is stunning. Especially from a "moderate." Especially from an appropriator. #MEpolitics
www.pressherald.com/2025/08/06/m...

07.08.2025 17:57 πŸ‘ 3 πŸ” 2 πŸ’¬ 3 πŸ“Œ 0

Any reporter who publishes future data without noting this obvious pledge by the president to manipulate future data should surrender their press credential. This is insane.

01.08.2025 18:24 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Ick

30.07.2025 23:08 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Five straight years of Monica Lewinsky jokes didn’t alienate anyone at all

27.07.2025 19:44 πŸ‘ 584 πŸ” 82 πŸ’¬ 20 πŸ“Œ 2
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PPH rewards Susan Collins for her complicity in the withholding of this $$ -- e.g. thru Trump nominee votes -- by slapping her photo next to this article instead of Mills or Pingree who also called for the funds to be released but were not similarly complicit.

Absolute propaganda move. #MEpolitics

25.07.2025 21:36 πŸ‘ 15 πŸ” 4 πŸ’¬ 3 πŸ“Œ 2

Maine media: Stop crediting Susan Collins for getting Maine's education funding released. Every state's withheld money was released! www.nytimes.com/live/2025/07... #MEpolitics

25.07.2025 21:41 πŸ‘ 2 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Also the education funds were released in every state. Not just Maine. It wasn't a Collins thing. www.nytimes.com/live/2025/07...

25.07.2025 21:40 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

The Democratic party needs fresh faces and fresh voices.

by Rahm Emanuel, James Carville, and David Axelrod

23.07.2025 03:03 πŸ‘ 2399 πŸ” 300 πŸ’¬ 62 πŸ“Œ 11
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Wow. Puck reports that Susan Collins pulled her amendment to make rescissions smaller after MAGA Senators pressured her, not Democrats like she claimed.

Embarrassing but par for the course.

Shady Susan liar.

#mesen #mepolitics

puck.news/collins-back...

21.07.2025 18:37 πŸ‘ 13 πŸ” 6 πŸ’¬ 1 πŸ“Œ 4

"Purely financial decision" feels... unlikely.

18.07.2025 00:05 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Billionaires get cancer too. I hope some step up where Trump has surrendered.

15.07.2025 04:28 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Maine Democratic Primary Survey Take this survey powered by surveymonkey.com. Create your own surveys for free.

Was just texted this completely bananas Maine Senate Democratic Primary poll. It’s not restricted to a single respondent. It would be terrible if people spammed it. bit.ly/me-primary-p... #MEpolitics

07.07.2025 20:18 πŸ‘ 1 πŸ” 1 πŸ’¬ 1 πŸ“Œ 0

Amazing quote. Payroll in freefall since the World Series? That’s on the Lerners.

06.07.2025 23:32 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Now fire the cheapskate owners.

06.07.2025 23:29 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Sorry, missed this. Yes, the manager's amendment and final passage got the same votes.

01.07.2025 18:38 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

Senator Collins just voted against the manager's amendment.

01.07.2025 15:49 πŸ‘ 0 πŸ” 0 πŸ’¬ 2 πŸ“Œ 0
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USAID cuts could lead to 14 million deaths over the next five years, researchers say An analysis published Monday in the medical journal The Lancet projects that cuts to the agency will lead to more deaths from diseases like AIDS, malaria and tuberculosis.

Move fast, break things, and cause megadeath.

www.nbcnews.com/health/healt...

01.07.2025 00:07 πŸ‘ 16 πŸ” 5 πŸ’¬ 3 πŸ“Œ 1

She already supported this by voting yes in debate. Even if she casts a symbolic no vote for the actual bill, she gave up opposing it at the only time it would've mattered.

#mepolitics

30.06.2025 20:31 πŸ‘ 3 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0

Senator Collins has demonstrated again that she no longer knows how (or does not care to) to use the power she has to effect meaningful change in the modern Congress. #MEpolitics

29.06.2025 00:22 πŸ‘ 2 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0

Sorry didn’t realize you’d already noted that

28.06.2025 23:38 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

How do you know your senator doesn't care what her constituents think? When the staff assistant doesn't even ask where you live, let alone your name, when you call to urge the senator to vote against the GOP budget bill. #MEpolitics

06.06.2025 14:27 πŸ‘ 7 πŸ” 2 πŸ’¬ 1 πŸ“Œ 0

No joke, Trump has to fire all of them now. They're a sabotage risk to the administration.

05.06.2025 19:59 πŸ‘ 5024 πŸ” 902 πŸ’¬ 187 πŸ“Œ 87

"oh noooooooooooooooo"

05.06.2025 19:01 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

*RFK

05.06.2025 02:53 πŸ‘ 2 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0